The Joy of On line Marketing!
I've been marketing real estate for the past 24 years. Until about a year ago, I hadn't thought that much about on line marketing and it's importance in my real estate business.
We all do it different... but at their urging and tutoring I started my journey with on line marketing and blogging. My marketing has evolved and my on line presence is taking hold.
With the help of many, I have found my voice and have been marketing my properties in a way I never thought possible!
It is not only effective but fun!! It has energized my business and my mind.
I have studied and watched. Learning each and every day. My style has been influenced by the many people I follow and hope that it has become a unique blend of all of those that I find exceptional.
From Deb Janes, I learned that i need to do more video and that it is a fun art form. I have learned from Ginny Gorman that branding and love of community is a vital part of a marketing plan. From Brenda Mullen I learned to blog with a sense of humor, from Robert (Bob) Gilbert I have learned that you can never know enough about what is going on in your community and it is important to share what is happening and your thoughts on it... from Al Raymondi to publish a clear concise market report and to give kudos to co workers, from Anita Clark a detailed neighborhood report using video shows off your area in a wonderful way. From Rob Thomas that a photo can be more powerful than words, from Marco Giancola... a detailed enthusiastic description might just make you want to buy a plane ticket to the sunny side of the country. From Ed Silva, a caring "voice" can go along way and from Patricia Kennedy to share something about yourself is important too. From Chris Ann Cleland how interesting it can be to ask questions and do a series.
There are so many more that have influenced me along the way. Christine Smith, Nina, Jerry, Peggy .. so many people to learn from.
This on line journey is an expression of self and an art form. A challenge to learn about what makes sense to google and for folks looking to the interent for their real estate searches and educations.
Getting up each morning thinking about different ways to promote my properties is exciting, energizing and fun. I have the freedom to promote my listings visually and describe them with more than just a few words. Who would have guessed that? Certainly not me!
Ah.. the Joy of on line marketing! Loving it!